In business you hear a lot about synergy. Well let me share with you about synergy within the ministries of Campus Crusade. What do you get when you team up Impact XXI, the Global Aid Network, Athletes in Action, Here’s Life Inner City, and some key Christian Businessman? You get Lift Up America.
In 2004 two team owners, Tyson chicken, Ty Inc. and the Crusade organiztions mentioned above distributed 74,000 pounds of frozen chicken and 20,000 teddy bears to people in need in 2 cities. This trial run took place in Miami and Kansas and was a huge success.
This year Lift Up America will be doing it again, but not in 2 cities. This year it will be 21 cities! It’s going to be awesome.
Visit the site for lots more information and a video from last years event in Miami.